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CBO vs ABO: Which Is Best To Maximize Conversions In 2026

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CBO vs ABO: Which Is Best To Maximize Conversions In 2026

In the bustling world of online stores, nailing budget optimization is like discovering the golden ticket. It's your secret sauce for boosting returns on ad spend (ROAS). But here's the twist: should you go for Campaign Budget Optimization (CBO) or Ad Set Budget Optimization (ABO)? Each has its charms, and the one you pick can make...

By Melanie May 18, 2025

Smarter Tracking Solution for Shopify Ads: Introducing Trakpilot

Smarter Tracking Solution for Shopify Ads: Introducing Trakpilot

By Melanie May 16, 2025

Set Up TikTok Pixel on Shopify Easily: No Coding Skills Needed

Set Up TikTok Pixel on Shopify Easily: No Coding Skills Needed

By Melanie April 11, 2025

How to Set Up TikTok Pixel for Perfectly Accurate Tracking

How to Set Up TikTok Pixel for Perfectly Accurate Tracking

By Melanie April 3, 2025

Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average

Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average

By Melanie March 21, 2025

Are You Dealing with Facebook CPA? 5 Tips to Lower Costs

Are You Dealing with Facebook CPA? 5 Tips to Lower Costs

By Melanie March 14, 2025

Master Facebook Collection Ads: Examples & Expert Strategies

Master Facebook Collection Ads: Examples & Expert Strategies

By Melanie March 6, 2025

Facebook Ad Conversion Rates: Expectations & How to Increase

Facebook Ad Conversion Rates: Expectations & How to Increase

By Melanie February 26, 2025

How to Get More Sales with Facebook Jewelry Ad in 2026

How to Get More Sales with Facebook Jewelry Ad in 2026

By Melanie February 17, 2025

How to Use TikTok for Business Success in 2026

How to Use TikTok for Business Success in 2026

By Melanie February 14, 2025

Event Match Quality: Definition, Benchmarks & How to Improve It

By Melanie December 8, 2025

Facebook Ad In Review: How Not To Get Stuck In 2026

By Melanie November 1, 2025

Mastering the Facebook Ads Funnel: A Comprehensive Guide to Driving Conversions

By Melanie October 26, 2025

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Everything About Facebook Attribution Window

By Melanie August 29, 2024

Why Do Product Recommendations Need Merchandising Rules?

By Melanie December 14, 2023

[2025] How To Fix Facebook Ads Attribution After IOS 14

By Melanie December 15, 2022

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How Two Owls started

By Melanie October 14, 2022

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TikTok Dropshipping: How to Build a Profitable Store in 2026

By Melanie November 24, 2025

How to Link Shopify to TikTok (2026 Guide for Beginners)

By Melanie October 16, 2025

How to Connect Wix to TikTok Shop: Step-by-Step Guide [2026]

By Melanie September 3, 2025

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