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Bid Cap Vs Cost Cap: What’s The Golden Goose For 2025?
Facebook Ads Facebook Ads

Bid Cap Vs Cost Cap: What’s The Golden Goose For 2025?

The bid cap vs cost cap has been a longing battle for advertisers as many do not know which side to choose. Of course, we always want to stay with the winning side. But how?  Well, that is why this article appears. Keep on reading and you will find the holy grail to settle this...
By Two Owls August 16, 2024
Facebook Tiktok Tiktok
ROAS in Facebook Ads: What is a Good ROAS for Facebook?
Facebook Ads

ROAS in Facebook Ads: What is a Good ROAS for Facebook?

By Melanie August 12, 2024
Facebook Ads Not Converting? Top 14 Reasons and How to Fix Them
Facebook Ads

Facebook Ads Not Converting? Top 14 Reasons and How to Fix Them

By Melanie August 5, 2024
How to Boost a Post on Facebook in a Quick and Easy Way
Facebook Ads

How to Boost a Post on Facebook in a Quick and Easy Way

By Melanie July 23, 2024
What are Facebook Pixel Events? What to Track with Them?
Pixels

What are Facebook Pixel Events? What to Track with Them?

By Melanie July 17, 2024
Facebook Conversion API 101: Free explanation and action guide [2025] 
Pixels

Facebook Conversion API 101: Free explanation and action guide [2025] 

By Two Owls June 27, 2024
Attribution
How to Add a Facebook Ads Payment Method in 5 Minutes?
Facebook Ads

How to Add a Facebook Ads Payment Method in 5 Minutes?

By Melanie June 20, 2024
How to Create a Facebook Prepaid Ad Account? Prepaid vs Postpaid?
Facebook Ads

How to Create a Facebook Prepaid Ad Account? Prepaid vs Postpaid?

By Melanie June 14, 2024
Ad Emojis in Advertising: Do Emojis Work for Facebook Ads?
Facebook Ads

Ad Emojis in Advertising: Do Emojis Work for Facebook Ads?

By Melanie June 7, 2024
5 Reasons Why Facebook Payment on Hold and How to Fix It
Facebook Ads

5 Reasons Why Facebook Payment on Hold and How to Fix It

By Melanie May 22, 2024
Uncategorized
How Two Owls Helped Adnan Achieve 16x-20x ROAS Facebook Ads

How Two Owls Helped Adnan Achieve 16x-20x ROAS Facebook Ads

By Melanie September 5, 2023
Facebook Ads
Privacy Policy

Privacy Policy

By Two Owls November 15, 2022
Exclude Blog
Terms of Use

Terms of Use

By Two Owls November 15, 2022
Exclude Blog
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Facebook Ads
Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average
Facebook Ads

Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average

By Melanie March 21, 2025
Are You Dealing with Facebook CPA? 5 Tips to Lower Costs
Facebook Ads

Are You Dealing with Facebook CPA? 5 Tips to Lower Costs

By Melanie March 14, 2025
Master Facebook Collection Ads: Examples & Expert Strategies
Facebook Ads

Master Facebook Collection Ads: Examples & Expert Strategies

By Melanie March 6, 2025
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Conversion API
Facebook Conversion API 101: Free explanation and action guide [2025] 
Pixels

Facebook Conversion API 101: Free explanation and action guide [2025] 

By Two Owls June 27, 2024
Attribution
What Is Aggregated Events Measurement And Why Should You Care
Facebook Ads

What Is Aggregated Events Measurement And Why Should You Care

By Two Owls October 14, 2023
Attribution
Conversion API vs Facebook Pixel: Which one to choose?
Pixels

Conversion API vs Facebook Pixel: Which one to choose?

By Two Owls July 28, 2023
Conversion API
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Pixels
Set Up TikTok Pixel on Shopify Easily: No Coding Skills Needed
Pixels

Set Up TikTok Pixel on Shopify Easily: No Coding Skills Needed

By Melanie April 11, 2025
How to Set Up TikTok Pixel for Perfectly Accurate Tracking
Pixels

How to Set Up TikTok Pixel for Perfectly Accurate Tracking

By Melanie April 3, 2025
Delete A Facebook Pixel: Latest Guide In 2025
Pixels

Delete A Facebook Pixel: Latest Guide In 2025

By Two Owls November 8, 2024
Facebook Pixel
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Attribution
Everything About Facebook Attribution Window [2025]
Facebook Ads

Everything About Facebook Attribution Window [2025]

By Two Owls August 29, 2024
Attribution
Why Do Product Recommendations Need Merchandising Rules?
Attribution

Why Do Product Recommendations Need Merchandising Rules?

By Two Owls December 14, 2023
[2024] How To Fix Facebook Ads Attribution After IOS 14
Conversion API

[2024] How To Fix Facebook Ads Attribution After IOS 14

By Two Owls December 15, 2022
Attribution
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Retargeting
How Two Owls started
Retargeting

How Two Owls started

By Two Owls October 14, 2022
Attribution
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How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

By Melanie July 7, 2025
Is TikTok Events API Better Than Pixel? Here’s the Truth

Is TikTok Events API Better Than Pixel? Here’s the Truth

By Melanie July 1, 2025
Two Owls Facebook Multi Pixels Lands on SHOPLINE! 🚀

Two Owls Facebook Multi Pixels Lands on SHOPLINE! 🚀

By Melanie June 17, 2025
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Ads knowledge
How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

By Melanie July 7, 2025
How to Set Up Shopify Google Ads Tracking the Easy Way

How to Set Up Shopify Google Ads Tracking the Easy Way

By Melanie May 19, 2025
Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average
Facebook Ads

Facebook Ad CTR: 10 Proven Hacks to Crush the Industry Average

By Melanie March 21, 2025
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Ad Tracking
How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

How to Run TikTok Ads for Shopify & Turn Scrolls Into Sales

By Melanie July 7, 2025
Is TikTok Events API Better Than Pixel? Here’s the Truth

Is TikTok Events API Better Than Pixel? Here’s the Truth

By Melanie July 1, 2025
How to Set Up Shopify Google Ads Tracking the Easy Way

How to Set Up Shopify Google Ads Tracking the Easy Way

By Melanie May 19, 2025
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